[booth design] how to avoid the spread of furniture exhibition

2014-08-14 17:09:00 毕加企划部毕加官网点击数：来源：毕加企划部

Large and small across the country every year no less than hundreds of furniture exhibition, many exhibitors have racked their brains in Furniture exhibit respect, effort, but most of all to drop a thankless fate. In order to protect the vital interests of our customers, so we are full of confidence in the future of exhibitors, plus small series is now complete and we move a piece of furniture fair share feelings and experiences:

Role furniture companies exhibit in fact shows, exhibitions and sales of their own commercial products. Summarized as image promotion (LOGO) and product promotion (style, color) categories.

On the concept of the store in terms of aesthetics, move the focus should first be considered for selection: light and hard wear, product mix and style, use of color and products, product mix style, showing the shape and style of the match.

Booth lighting choices, to have the role of foil products. For example, the use of dark colors in the design and low lighting, the product was cast light projected onto the light, so that the attention of visitors are attracted to the product.

Booth style positioning in no color line decoration, should make full use of lighting to highlight its use of materials, to create a modern fashion sense or style consistent; if booth style positioning in the decoration color lines, you should try to use lighting to highlight its colors It jumps, to create a lively, vibrant feel.

Stand color choices

A variety of visual information booth very much, people can choose to identify the object as a minority. According to visual and psychological principle, the greater the difference between the object and the background can easily be perceived. On non-colored background color easily see objects on a dark background easily note bright objects.

Texture color can goods, the amount of performance was very close to the real sense, therefore, enhance the sense of customer trust sales of goods. Move professionals need to know more about color than the average person, the coordination of different shapes of furniture color, coordination of different materials decoration. The use of color to bring strong emotions, with the color-forming soft and warm, glamorous and rustic effect, with color adjustment different atmosphere.

European style and Chinese style should try to apply the principles of color with shades. If the product is a light-colored, decoration foil and foil jewelry should try to choose a relatively deep color, appropriate gold, silver ornament and decoration can be relatively improve product quality.

If the product is dark lines, decoration accessories decoration foil and foil should try to choose a relatively lighter color. Application of this principle is good, let stand heavy with light, calm atmosphere.

Modern style should try to use no color line with the principles, with a distinctive happy with the color-based. For example, one color as background, interspersed with two to three kinds of color, let stand looks both change and unified, concise and simple.

In addition to the above, you can also use color to differentiate certain product area, the use of color to increase the sense of hierarchy stand, but the use of color must pay attention to the color of the color transition, regional and smooth transition between alternative and jump transition. A smooth transition to reconcile with the best color small color space, so you can achieve more natural effect.

Of course, reach the obvious effect of division product line, you can help identify the different series of products to complement. Jumping transition selectable color contrast between the region and the region to achieve, but also by means of an intermediate color between the two regions to reconcile, even colors can make use of soft furnishings to reconcile supplement.

Booth decoration shape

Booth decoration shape should be consistent with the style of the product.

Decor is a furniture style decision itself. European style and Chinese style modeling should mainly highlight two main styles of heavy sense of history of precipitation. Contemporary styling should be added to all kinds of fashion elements, achieve eye-catching purposes.

Space internal processing should consider the following several principles: permeability, observability, hierarchy, regional, observability.

Atmosphere.

Each booth has its own regardless of the size of the gold display points. The so-called "golden display point" that is, after the visitors enter the booth habitual eyes focus look. Creating an atmosphere in the region and product display techniques, determine whether manufacturers participating impressed in the minds of visitors, but also on behalf of the participating manufacturers to exhibit the level.

"Gold" area of color and lighting configuration purpose is to use a different language to the auxiliary lighting, creating a rich atmosphere of the current fashion colors.

Entrance area create an atmosphere can be achieved using the modeling landscape, artificial rendering mode.

Landscape modeling inlet area can be arranged according to the style of positioning to create different styles have different layout and processing methods.

Landscape modeling is an extension of the booth, not overwhelming, mainly door head design based. Such as: European-style shape the landscape, especially European-style garden style, can build into a form close to nature.

Solid wood products, may be related to the integration of the external environment, thus emphasizing the feeling of wood materials. Such as Chinese-style landscape modeling, especially modern Chinese style, you can refer to a local dynasty of Chinese elements, characterized in that era to create a highly exaggerated peripheral landscape. Or refer to local Chinese garden architecture, creating aesthetic taste of literati.

Artificial rendering complex species entrance area, often used by roughly musical, body painting, cartoon show. Artificial rendering randomness is very large, so the selected primarily on the basis of artificial way of rendering qualities exhibition of products and can not be blindly follow the trend, be sure to fit their products, highlighting the advantages of their products.

Picasso exhibition, Furniture exhibition decade of experience as a major national exhibition Furniture offers design, stand construction services, the national top ten exhibition companies, the country's first project to create a marketing-oriented booth design.