The Canton Fair to tell you what to do before the Fair Exhibition Design
2013-08-23 17:30:00 毕加企划部 毕加官网 点击数: 来源:毕加企划部
113th Canton Fair is still lingering ear, the 114th Canton Fair is about to debut in mid-October. No doubt, because the reputation of the Canton Fair, wide spread, high-impact, large-scale, exhibited effective, and has a long history, has been the most pro-business gaze, strong demand for exhibition, each firm wants to Canton on a show skill, better peer competition. For this reason, in order to ensure the quality of exhibition, exhibition organizers and visitors will be strictly controlled. So visible, to participate in Canton Fair, Canton Fair official contractor to obtain qualifications is quite easy. As the 114th Canton Fair official contractor, Picasso exhibition small for the majority of exhibitors summarized some small experience, I hope to share with you:
First, the exhibition preparatory work sooner the better. The first is the need to make an application as soon as possible participating. Such as the Canton Fair exhibition in Asia certainly a lot of enterprises want to participate. We can know is to disclose the principles of the organizers of the exhibition are sorted in order of arrival, and basically this principle to accept new participants, so register as soon as possible in line. However, the actual situation of waiting in line might not be very clear, the organizers are likely to give priority to good quality exhibitors or exhibitors PR work well done. Therefore, exhibitors can also do some public relations work, the priority for exhibition. Of course, to do well long queue ready. Fair exhibition such as super, wait for a few consecutive years is still not exhibiting the phenomenon is widespread. Because the exhibition area is limited, participants often refuse to quit now, they have to wait for violation of the provisions on display was banned exhibitors vacancies, it would be a distant dream.
Second, choose their own participation goals. Like China good voice teacher Wang Feng often ask players to participate in the competition for the same reason, is particularly important for the purpose of doing a thing. Suitable means exhibition will directly affect the ability to achieve exhibitors display intent, and the intent to realize the extent exhibited, and hence, the exhibition means sufficient attention. Their choice is a research, decision-making process is to collect research data shows, analysis and comparison on this basis, to make the final choice. This is where the work can be roughly divided into: data were analyzed according to the comprehensive exhibition, selection, data were analyzed according to the specific exhibition, selection, asking interested parties to obtain information through direct research, select and obtain information through field visits to study selection. This four-level relationship is the need for greater investment in the latter than the former, the results produced more accurate. Exhibitors can choose according to their own conditions and requires the use of shallow way or all the way. In any event, exhibitors should be aware of their exhibition goal is to choose what and what means to achieve their purpose of exhibition.
Third, making a good long-term program of work. In all the marketing, the exhibition may be the most links, the longest period a way, and all aspects are interconnected. All this work can not (and can not) wait until the last moment to do, can not (and can not) do ignore certain links. Therefore, long-term work to develop careful scheduling, funding, personnel (personnel preparations, exhibition personnel), work items, work schedule (contact, research, exhibits, transportation, design, construction, publicity, public relations, dietary line, etc.), etc. to co-ordinate arrangements for consideration.
Based on the above three points, we can know, the Fair and exhibition capability is not simple, you need to do the pre-show preparations. Its equally important, it is to find a professional strength of Fair designated contractor. Guangzhou Picasso exhibition as a leading brand in Guangzhou Exhibition Corporation, became the 114th Canton Fair, one of the specified build provider, the company with excellent design, perfect service system is selected by the majority of exhibitors.