How to let the enterprise's exhibition is designed to achieve the best results
2013-08-21 15:35:00 毕加企划部 毕加官网 点击数: 来源:毕加企划部
Eighteenth Guangzhou Jingdong pregnancy baby products fairs and pregnant baby supplies 2013 Guangzhou International Fashion Fair upcoming grand opening in November, the major manufacturers are gearing up infants and pregnant wait to share this big cake, but there is no free lunch. How to get pregnant infant Exhibition design structures to achieve the best effect, placed in front of the exhibitors a problem. Picasso Xiao Bian now share with you my own experience:
First, the development budget
Booth space, construction and demolition, in particular advertising gifts, transportation costs, audio-visual equipment, electricity charges, telephone service, subsidiary materials, personnel aimed, advertising, tickets and hotel accommodation and so on.
Second, the 16% rule
Put your time and energy are used wisely, because interest services show only 16% of the exhibition visitors will have a single product, cost efficiency and potential leaders in order to determine the number of sales.
Third, the development of measurable targets
A certain amount of sales leaders, a certain amount of sales contracts, to send to the press reports about new products and services, with a new or updated product test market, liaison and approached certain trade enterprises, or increase direct mail objects.
Fourth, send invitations
Send invitations to potential customers who are really interested in, indicating your booth and some of the new services and news of new products to be used in conjunction with the exhibition dedicated to provide you with the exhibitors invitations.
Fifth, access to news media
Send your press release to the news media, including new product information and services, and then copy some of the old product information for distribution at the exhibition.
Sixth, to write your exhibition advertising key words
For your exhibition exhibition design a theme, if you trying to reach a particular group, you have to design a theme to show your intent to that group.
Seventh, choose eye-catching image
First determine the image of himself in the business of the meeting, the staff involved in brainstorming. Sometimes, the suit would be a good choice; sometimes, fit, matching T-shirt or T-shirt will attract potential customers and ask for help.
Eighth, create an attractive environment booth
Remember, a trade exhibition, your booth should cause a customer's attention in less than 5 seconds, like Chinese singers singing sound good as attractive to the judges turn around. If you stand set to be used more than four years, we should take advantage of new exterior colors and arranged it.
Ninth, training employees
Let your employees trained to introduce the products and services provided etiquette, familiar with the exhibition, know how to deal, skillfully develop a sales leader, so that trade maintain its vitality.
We know that the market is a buyer's market, the exhibition, too, to get their own infants and pregnant Exhibition design structures to attract more customers, in every aspect of the need to do our best. Picasso exhibition, Guangzhou Exhibition Corporation has been the leader, the company has a strong design team and construction team, every program is a classic. Infants and pregnant Exhibition design and construction, of course, choose Picasso exhibition.