In some shopping centers, shopping malls or airport and so on in public places, traffic statistics data is very important, we need to maintain a high degree of attention for the only access to the real-time, dynamic, accurate, long-term data, we work to a more sustained normal carry on the corresponding measures to make their business more competitive and significant improvements. In the show, guest flow statistics is also very important, which represents the effectiveness of marketing. Marketing business exhibition booth exhibition Picasso is raised to ensure traffic, but the increase in traffic and should not talk with data rather than only in this boast, then you have to use some tools and means.
Here, Bijia exhibition to share with you a number of statistical tools for effective customer traffic.

The first introduces the traffic statistics tool for science. A video statistical tool. The working principle of video statistics tool is through the infrared induction by human body video then recorded. Video recording statistics tools according to the temperature of the human body infrared sensor, automatic recording by computer terminal video connection, an advantage video production software is that it is a dynamic record, in addition to the infrared induction, accompanied by video recording, that is to say, video statistics tools both traffic statistics figures, there are statistics. The digital image and video statistics, the flow of people directly and objective data shows that the statistical analysis of the customer the tracking for classification of customer and customer after the show video recording is convenient for exhibitors exhibition.
In addition, Bijia small to share with you the traffic statistics method of several non machine type. Statistical method of traffic non machine type, although there are some limitations, but plays a certain role in the statistical work of traffic. One is the show name card collection. In the marketing booth in the name card collection is very important, the name card collection amount will be lower than the passenger flow data, but the collection name card as a valid basis for traffic statistics of words, its effectiveness is higher than the number of video recording statistics of customer value, because the video statistical tools statistics as long as it is enter the booth are included into statistics, there is no way to customer selection, whether the customer is a potential customer or customers, and name card collection as the statistical data of traffic, is the possibility of potential customers or target customers more, More conducive to the development of enterprises to carry out customer tracking.

Another statistics reference statistical principle, the first scientific classification, then the sampling record. Finally, the evaluation of statistical methods. Though the precision is not high, but still has some scientific, enterprise can learn is very high. The specific operation method such as the first the busy and idle time of division, and then in the busy and idle time and in the same time the 1-2 selected by artificial statistics, according to the proportion of time a certain mathematical calculation to make the final statistics. Of course, the same can also use manual recording method, recording statistics to show the passenger traffic. But this method takes great manpower and material resources, is not conducive to business exhibition marketing.

The guest flow statistics for enterprises to participate in the exhibition is quite important. Only through these data, we can more perfect arrangement we, improve the conversion rate, so that we can get more benefits. At the same time, can also obtain better effect evaluation, to attract more traffic, and enhance the competitiveness of the commercial and marketing booth is to meet the needs of the.
Guangzhou Bijia Exhibition Service Co., Ltd., the first proposed marketing booth, professional for you to create a new exhibition booth, for your exhibition marketing add color. Your success is Picasso's success!