2014 40th Guangdong International Beauty Expo upcoming March 9 to meet with you in the Canton Fair, Guangdong International Beauty Expo after its Italian COSMOPROF Cosmoprof exhibition scale ranked first in Asia, the world's second position. For this reason, a lot of beauty, cosmetics companies will be included in its own annual plan, which also produces the competition within the industry exhibition. To win the battle victory, companies need to design and construction in the United States Fair efforts, it can be more buyers of the pro-Lai. Picasso exhibition, as the designated successive US Fair contractor, which has a clear understanding of this, and share with you the experience of small series:

                                                   

       The most basic reason is that the booth design and styling to match the overall image phase. Exhibitions are no longer independent individuals, but to the overall operation of the product as the carrier through display of corporate brand, in addition to the product itself, but also the dissemination, communication, advertising, public relations and consulting. The enterprise products and brand bundling promotion. Therefore, Xiao Bian thought Picasso Beauty Expo design and construction should be emphasized:

       1, in the booth shape, materials, sound, light, color and accessories to tap newer, more cutting-edge technology, the rational use of support care products increased convincing

       2, emphasis on individuality booth design modeling, in the booth space and booth deployment attentive atmosphere.

       3, booth operators should take into account the exhibition supporting activities. Fair is a corporate public relations behavior, conferences, seminars, performances or receptions can evolve additional activities for the exhibition, the exhibition audience concentrated intensive, mostly professionals, very beneficial publicity.

Of course, the exhibition industry is developing rapidly, a wide range of mixed fish heads, exhibitors how to choose, how to make their own products and brands to maximize the promotion of income needs careful consideration.

       First, companies should first establish the correct point of view, participation and promoting corporate branding

       1. Establish maintenance of corporate image. For businesses, this is a platform to quickly build client relationships, fixed exhibition industry renowned exhibition, to facilitate customer communication and contact.

       2. Grasp market trends. Exposure to other business strategies, product and technology. Collect market needs of the audience, and tap market potential.

       3. To promote its products and services. Exhibition is a high-quality communication platform for exhibitors to provide a full display of their own platform.

       4. Corporate marketing. Extension companies communicate directly with customers, exhibitors are hoping to build some partnerships.

Second, how to choose the most suitable business exhibition, achieve a multiplier effect, one year less than the national beauty show dozens, can not fully participate, companies must have clear objectives, based on their own rational screening show exhibitors expected to make a choice. Like Guangzhou Beauty Fair 2014 is a must attend beauty trade show, after all, size, number of exhibitors, the number of buyers in the industry are among the highest. In terms of selecting the show, it should be noted:

       1. Exhibition is divided into international exhibition, domestic exhibition. Exhibition focus is different, and some focus on products, and some focus on exchange sales. It must first exhibition before the nature, size and scope of the exhibition to understand, and then key consideration.

2. Show operator success depends on exhibition services. Exhibition services are divided before, during and after three stages. Services include pre-show publicity exhibition preparation, counseling, and other formalities; exhibition services exhibition period included security, transportation, construction, seminars; after the outreach services, including as exhibitors and stakeholders Exhibits, maintain good business relations. Excellent show organizers, the exhibition is the basic guarantee of success.

                                                     

Guangdong International Beauty Expo in recent sessions each will purchase and observe professionals are more than 410,000 people, visible, Guangzhou Beauty Expo has become one of the beauty industry at home and abroad international brand exhibition. Guangzhou Picasso exhibition, the use of visual marketing to enhance brand value creation and promotion, allowing you to enjoy the different beauty fair design structures.

Picasso exhibition Beauty Expo outstanding cases:

Wei really stand construction Qi Bo exhibition structures Jourdeness stand construction Water run stand construction Leybold stand construction Resurrection booth construction