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The new foreign trade rookie must see, how fun fair.

2014-10-10 16:22:00 毕加企划部 毕加官网     点击数:      来源:毕加企划部

                           

Called "trade wind vane" of the 116th session of the Canton Fair will be opened in Guangzhou on October 15, three exhibitions will remain the pattern for a period approaching November 4. Faced with another event, are you ready?

For trade rookie, Fair is undoubtedly a huge stage, excitement, tension, anticipation, but also mixed with confusion and flawless. How to start, how to prepare, how to attract customers, how to greet customers, how to introduce products ...... multitude, trade newbies make a loss.

   Picasso Xiaobian that Fair trade for each person with no small sense, when each couple just go have a different mood, some people do it well, some people do a bit less, so 'newbies' before the show ready lesson is very important.

                           

  Before the show memorize Products

  Before participate in Canton Fair, foreign newcomers must be familiar with their own company and product-related knowledge in advance. Reception customers like salesman selling the same clothes in the show, take advantage of their products, the company's advantage to introduce the customer to listen, even if you have mastered good product knowledge, customer asked you, you answer any of them, nor consulting colleagues, take a price list for a long time turned a little better customer may also perfunctory you, temper straight offers direct left. So, when your client to describe a product, your mind should immediately think of a company-specific products, recommended to him.

Prepare conventional knowledge is also necessary. Some customers, not one by one to ask you questions, he will wait for you introduce, or wait for you to guide him to the front of the product, so you can design their own routines to introduce the product in English are written down by heart. To achieve a booth to see the product, you can fluently presentation to customers. There are some customers will ask general questions to have ready, such as delivery time, MOQ (minimum order quantity), shipping harbor, packaging information (some customers will let you give him a count, LCL and the like), which corresponds to what the market selling products, the company superior products and so on various issues, can think out Dounong remember, dead way is to back down a little. If you encounter a customer's problem in participating in the answer or not, you'll find a way to help your colleagues or led.

Give yourself equipped with product knowledge and other "software", the necessary equipment to their "hardware", and clothing, stationery and so need to show some of the need to prepare perfect. "Can wear suits and try to wear girls career a little bit, but some caution still wear high heels, because the station will be tired all day; the boys does not have to tie, but the suit may have to take the shoes." Yangyin Jiang said. " others need to be prepared have a notebook, stapler, business cards, pens, calculators, etc., these are necessities, a company will be ready. Because the night to contact the customer, so no matter what way, you have to have a computer mail. the paper quotes the relevant information needed tables and quotes have to prepare for a rainy day, but do not throw the booth quote form, things will be put away, the pavilion Azeri much too complex.

                            


"Invisible" to taking customer information

When the exhibition carried out, how to better deal with customers? Exhibition is the highlight of each enterprise participating in this period, if you can attract customers, communicate well with customers, and that the order will come relatively smooth.

Treat customers should be focused, be treated differently. Some to set the price or more than the price, do not spend too much time. A little high-quality customers will be more than a snack, take the initiative. Sometimes customers do not wait, as we often say, if the line of sight of customers to stay in your booth more than three seconds, you should be approached accosted. To the customer should get the card, if the card ran out, he said, you put the notebook handed over, let him hand it to you. More for customers to consider, even if you actually are for their own convenience, you have to say is for customers to consider, he heard you good for him, you will be more trust, increasing turnover chips.

Customers in the booth, to try to get information and recorded. Because this is basically your only chance to get first-hand information, the customer returned to the company, there will be a lot of vendors to contact him, when he was too lazy to care about you. For example, customers from any country, not been to China before, there is no import in China, where imports of annual purchases, his itinerary, phone number, or telephone number. The type of customer: Distribution? Middleman? wholesale? retail? Sales? These do not necessarily get you ask, of course, the better, but remember not as a criminal trial questioning. The highest state is to let him know you do not ask, virtually let him say it. A client can not remain in the booth for a long time, to a reasonable use of time. With his cotton, he was happy just told you what to say.

Understanding customer contact information is a very important skill, and guests after exchanging business cards, business cards glance, they should determine some information, such as through the website and e-mail suffix, phone number judged client from where, judging by the title card the customer positions, we can also see the size of the client's strength and so on.

Picasso Xiao Bian reminder, let him live signing determined, must not drag the next day, the best point also pay the deposit, less okay. General must be prepared samples to customers, but do not come, give, give in case the client can not go with the throw, but also be careful not to competitors. In addition, companies generally have to prepare some small gifts for some of the old customers, or a little high-value customers, to promote feelings.

                           

Be careful not to and old business, "grab" customer

Picasso Xiao Bian reminded that, if it is foreign exhibitors, remember enough calls, as well as cell phone batteries ready. In addition, before going to Canton, if not advance to preparation of the exhibition, we have to look at the Internet Pavilion location, get an idea, do not get lost. Exhibitor documents must remember with a good, lost will be very troublesome.

During the exhibition, pay attention to diet and rest, do not affect the work. First go to Guangzhou, appropriate entertainment can look, but do not play around. Night in the hotel, go to bed early to complete the work, do not be there all night long talk and colleagues. Xiao Bian very responsible to say that exhibitors tired very tired, especially boys, how many will be some manual labor. Pay special attention to girls, some foreigners about you out to dinner at night, they have to be smart, business is small, safety is first.

In terms of food, if the company did not give the preparation, exhibitors can get some biscuits put the bag yourself, because not that they want to stay away during the show, you have covered booths are often eat rice, but also have KFC McDonald's and the like, to see how you eat or company arranged. All in all still want to eat, or not spiritual orders.

In talking with customers, when to graceful, do not have concerns or fears, the atmosphere a little, a little self-confidence. Think about what you do not sell him you will not lose anything, there will be someone else to buy. Bold but cautious enough. Sometimes impossible to do list, and customers can also make friends, maybe there'll play. Communicate intentions, sometimes for species of thinking, do not sell to him as the first object.

When the couple first time, do not and the old business to "grab" the customer, although I have to take the initiative, but it also depends on the situation, do not go up to a "grab" a. Anyway, the more you take, the greater the pressure, if you look at the turnover rate is not high Zezheng. In short, the couple should pay attention to propriety. Key customers, go back at night to be used for e-mail contact, so that customers come to stand for the list laid down, or keep in touch. Some seem not very important, you can slowly back to the company after contact. Sometimes you can use a bit tricky, you can say you come over to talk, can be cheaper, site signing can give you a discount of two points. The most important thing, to classify and organize customer information well. Do not lose, or you futile trip.


Canton Fair official Picasso exhibition is highly recommended for a professional exhibition company, is the previous trade designation special booth contractor, Guangzhou ten exhibition design enterprises, China Association for Exhibition qualification units, the country's first marketing-type booth, you the best choice. National Hotline: 400-8080-339

Want to see more Picasso exhibition pregnancy baby case, please click: Fair booth construction

                                                       

 

 

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