Exhibition design of those things
2012-11-14 09:23:00 点击数: 来源:毕加企划部
Today, large and small exhibition full of people's daily life, which has evolve into consumer understanding of industry information, the frontier of enterprise is waiting in the rivalry, fast exhibition rhythm and consumer psychology that wine is not afraid of deep alley archaic is a flow of sand, booth image and advertising and marketing become the weapon strikes, which requires enterprises get the help of exhibition design company, providing a unique exhibition planning scheme, in order to achieve the promotion of corporate image, enhance the reputation of the exhibition purposes.
But the exhibition design is not so simple, not a copy of the drawings, a creative or some models poses can be summarized, it needs to prepare for all aspects of the. As the saying goes, "do not fight the battle unprepared". Therefore, Picasso think, participating enterprises should do a good job in the preparation of the following aspects:
1, a detailed understanding of the show.
The exhibitors must first focus on the first point, appropriate trade shows to enable enterprises to promote the icing on the cake, otherwise it will in vain. Enterprises should understand the theme of the exhibition, exhibitors enterprise information and exhibition organizers can provide conditions and to understand the need to prepare their own things, so plan ahead. Of course, before the show, the organizers will show the rally held activities, enterprises should actively participate in, in addition to obtain relevant information, can yet be regarded as an expansion of publicity way.
2, all aspects of the preparation work.
Profit and cost are opposite to each other and exist together, which requires enterprises make the cost budget, which includes the booth fee, exhibition design decoration fees, transportation, utilities, advertising fees, accommodation fees and labor fee. In the exhibition, companies need to prepare the corresponding publicity material, need not too thick, as long as it can highlight the exhibits and brand. Of course, the human factor is the exposition of the key to link closely with the client to choose good exhibitors, the need to have a good image and eloquence, to the enterprise a thorough understanding.
3, booth set up
In the final analysis, the booth is show business, visitors attention key point. Once exhibition expert said: "a booth not in 5 seconds to attract a customer it is failure. Therefore, the enterprise through the exhibition design companies to build a modern enterprise booth, which involves modeling the tone, style, color tone and EMF tone, but in general is from the customer reality, highlight the theme, with" dare for the world first "attitude to create new forms, suit both refined and popular tastes creative booth.
4, pay attention to the news media publicity
News media has its own the seeking points, namely, novelty, divergent, which requires to provide the enough gimmicks. Exhibition planning process, should arrange for someone to be responsible for, will corporate press releases sent media institutions, introduce new products and services, so as to expand the propaganda.
Exhibition design need not too highbrow, and should reach "people collecting firewood high flame" effect, achieve the unification of practicality and artistry, realize the enterprise purpose of participation.