10 basic requirements for booth design
2017-01-16 10:57:36 点击数: 来源:毕加企划部
1, booth to be simple and not complicated
Most people accept the limited information in an instant. The audience can only walk in a hurry, if you cannot get clear information at the moment, will not have hobbies. In addition, the booth complex easily also reduce the booth staff's work efficiency. The exhibits should choose representative decoration, must have the choice, will be discarded. The best way is concise, lively to attract the audience. Photographs, charts, text should be clear, concise and decorative design exhibition. The goal and content independent exhibition should be reduced to the minimum degree.
2, booth should be harmonious, not chaotic
The booth is composed of a number of factors, including layout, exhibits, display, lighting, color, graphics, display and other components. Good design is the combination of these factors into one, to help exhibitors to display.
3, stand to have eye-catching signs
Be not of the common sort can attract more visitors, will visit more easily find the recognition, into the booth visitors will be able to impress, and will be in touch memories. Designed to be unique, but not from the display and trade target image.
4, booth to express the theme, clearly convey information
I wish to convey to the theme of the exhibitors and visitors the impression of basic information, usually exhibitors itself or product. The clear theme is focus on the one hand, is to use the appropriate color on the other hand, the chart and layout, with a coordinated manner to create the same impression.
5, booth to highlight the focus
Should the central display, has the focus. The focus of the booth to attract attention. The choice of the focus should serve the exhibition objective, usually are special products, new products, the most important product or value of the products. Through the layout, location, lighting and other means to highlight the key exhibits.
6, booth to consider space
The design staff should also consider the number of booth staff and visitors at the number of crowded booth. Efficiency is not good, but also make some target audience lose interest. In turn, the empty booth will also have the same effect. In this regard, booth area is the main factor.
7, booth from the point of view of the target audience
Traditional design, especially the temples, palaces, such as banks, to exaggerate the eternal, authoritative and spectacular. But in a competitive exhibition, exhibition success by audience interest and response to a great extent. Therefore, the exhibition design should consider, the main target audience is the purpose, hobbies, views, emotions, other factors. The design from the perspective of the target audience, easily attract attention, target audience and consensus, the target audience left a deep impression.
8, booth to consider the flow shop
Exhibitors may wish to have a lot of freedom to move around the audience may wish to attract a large number of audience in the booth, but only by screening the audience into the booth; perhaps I wish to record every audience may wish to record data only through a few audience screening; or even consider this work. Booth layout of flow control is the hub of factors. Therefore, it is necessary to understand the design staff exhibitors wish what people at the beginning.
9, easy to remove Jianyi booth
The structure of the booth shall be simple and can be installed within the specified time. The time for the construction and demolition shall be decided by the organizer of the fair. The designer shall be aware of the construction time prior to the start of the design
10, booth design should be careful, do not change easily
Booth design, to consider the design of a comprehensive, considerate, after discussion through don't change easily, especially not in the late change, change the cost increase, may delay the project, and even affect the opening. The budget is often the source of contradiction. There may be a large gap between budget and design. As the design staff, must accept the budget and try to do design work within budget. If the budget is not clear, does not mean no limit. This is likely to cause a lot of trouble. If too much spending in design and construction, design staff should take the responsibility. Therefore, to make clear the budget scale, cost control, prior arrangement of all items and scales well, design and construction work in in the budget.
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